Market Expansion: Transforming Global Marketing Operations with Agile, Personalized Marketing for Efficiency and Growth
As retailers and e-commerce businesses expand multichannel distribution, the need for seamless system integration becomes critical. Many face roadblocks—siloed data, lack of process visibility, and inefficient integration capabilities—that hinder growth. By investing in the right integration platforms and building robust strategies, supply chain leaders can unlock unified commerce success. With digital commerce already driving a 30% share of sales, the path forward lies in transforming integration into a growth engine for sustainable, profitable expansion.
